OneVision: Macquarie’s digital screen system

OneVision: Macquarie’s digital screen system

The digital screen system around campus is called OneVision by the Macquarie community. OneVision provides timely, entertaining and accurate information about the University and its community to students, staff, and visitors on campus. The screens are visible to both staff and students so messages relevant to both audiences work best.

Governance and Administration

Use of the system is restricted to recognised departments, units and organisations of Macquarie University, affiliated student groups and sporting clubs, and partner organisations. Decisions on system content remain the sole discretion of the Communications team in Group Marketing.

Group Marketing or local content managers manage content and format.

If you use the University logo, you will then need to follow the University’s brand and style guides.

Acceptable/unacceptable content

All content will be considered on a case-by-case basis. Messages considered to be appropriate are:

  • Messages and events listings for official student groups, clubs, and societies
  • Academic and student administration notices
  • News stories (including significant student and faculty/staff achievements, awards, and accomplishments)
  • Practical information announcements, such as road closures, transport updates, and general service disruptions
  • Study, research, scholarship, employment, and mentoring opportunities
  • Student services notices (such as health and wellbeing service announcements)
  • Promotion of University-run events

Messages considered to be inappropriate include:

  • Classified adverts
  • Personal messages (from one person to an individual or group)
  • Political statements related to campus, local, state, and national elections
  • ‘Invitation only’ events
  • External advertising.

If you are unsure if your message is appropriate or what you should include, contact your Portfolio Partner or log a OneHelp ticket for OneVision assistance from the Communications team.

Types of content and technical requirements

  • Static slides
  • Video/animation

It is important to remember that most viewers only see your screen content in passing for a few seconds, so keep it concise, with a clear call to action. Multi-slide messages and animations that take more than 10 seconds to complete don’t have a great impact.

All content must be supplied in a format that meets the technical requirements.

When you are supplying content that supports an event or campaign that has other material produced for it (such as posters, brochures, web banners), ensure that OneVision slides are included when you brief your designer on the suite of collateral required.

Static slides

Static slides contain text with no animation, like a billboard. They can contain an image as well.

Technical requirements:

  • All slides must be 1920 x 1080 pixels
  • Templates are available for one-off slides that are not part of a campaign or when you are not briefing a designer: contact the Communications team to get a template
  • Images used in your slide must be high resolution to be compatible with the high definition screens: approximately 1.5Mb or higher, or 300dpi
  • The deadline for submitting your slide(s) to Group Marketing is five working days from the intended broadcast date
  • Group Marketing reserves the right to edit your slide.

Video Animation

You must have permission to use existing material, including externally produced content, such as images from the web, YouTube videos and music. Original files must be sought for YouTube content, as videos extracted directly from YouTube do not meet the technical specifications of the OneVision system.

Technical requirements:

  • Video and animation duration is 5-15 seconds. Longer videos will be considered based on relevance and context to the audience. Content should be created in 1080 pixels to be compatible with the high definition screens, and exported as an *.mp4, or a *.mov (H.264, 2 pass 10MB/s).
  • All video and animation content should be created without audio as sound it not usually available. Suitable subtitles or text should be used in a visual and creative manner to engage the audience. Audio will only be authorised on a case-by-case basis.
  • The deadline for finalised video and animations is seven working days from the intended broadcast date. If further work is required to produce your content, more time may be needed before broadcast.

How to make a submission

To ensure the accuracy of content, please have your draft content approved by your local authority prior to submission. When your file ready, log a OneHelp ticket for OneVision, which is listed under Marketing & Events on OneHelp.

Scheduling

Scheduling for broadcast across the system is based on the University's strategic priorities.

Scheduling of content on a local channel is at the discretion of the local content manager. Emergency broadcasts (where there is significant risk to life, safety, or University property) will take priority on all channels and be broadcast immediately.

Broadcast times

Content will run for a maximum of 14 days, with a seven-day waiting period between broadcast cycles.

Event streaming

OneVision can be used for live streaming of events. All technical support must be sought from IT by logging a OneHelp ticket for a screen take-over.

Contact

If you have any questions relating to OneVision please contact Group Marketing’s Communications team:

E: internalcomms@mq.edu.au

T: (02) 9850 6766

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